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Rapid Learning Cycles
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Investigate

Curiosity drives me to discover customer frustrations and unmet needs. I am drawn to identifying opportunities and diving deep to unlock potential. My experiences of travelling around the world on customer research trips have given me the confidence to forge a path through the many unknowns of research. I am comfortable with being uncomfortable and always dedicated to the mission.


Deeply understanding customers' needs is one of the most valuable things a business can do. Carefully conducted research creates a solid foundation to set a project up for success


  • Product Market Fit
  • Market Research
  • Customer Empathy Research - within NZ and Internationally
  • Stakeholder Interviews
  • Defining User Requirements
  • Defining Customer Personas
  • Customer Journey Mapping
  • User Experience Transformation
  • Physical User Testing
  • Sourcing Suppliers and manufacturers
  • Liaising with Suppliers to ensure quality and timelines are met
  • Designing Testing Plans to ensure learning objectives are met

Want your customers to love your products?

Drop us a line for a free customer discovery consultation

Create

From a young age, my imagination has driven me to create, build things and get hands-on. I enjoy finding problems to solve through human-centred design. Products should be simple, intuitive, and cost-effective to manufacture and scale.


I have experience working in these industries; skincare, ag-tech, sensor-tech, sport-tech, impact protection, FMCG, compostable-tech, injection moulding, health-tech, sheet metal design, autonomous vehicles, forestry, film (Avatar sci-fi film), home appliances, mechanical engineering, civil engineering, IoT, material science, clean-tech, factory design, pharmaceuticals, construction, food packaging etc.


  • Product Design - Industrial Design
  • Design for Manufacture - analysis and optimisation
  • User Experience Design
  • Process Design
  • Overseeing Prototyping Process - works like and looks like models
  • Overseeing the Packaging Design process
  • Product Testing
  • R&D Management
  • Overseeing Quoting and Manufacturing
  • High-level Factory Design advice

Innovate

Having the opportunity to help businesses make an impact excites me. Innovation should be fun and it will energise your business! I have been trained in tools and techniques to accelerate innovation, as well as developing some of my own. Innovation is key to building and maintaining a sustainable business.


I have been fortunate to work with open-minded businesses that have embraced these tools of Innovation. Including Head of Design roles at two of the fastest-growing companies in the UK. I have experienced the challenges of growth, which has given me a talent for anticipating risks so that they can be engaged and overcome.


Training & Coaching in:

  • Product Development Tools and Techniques
  • Rapid Learning Cycles
  • Design Thinking
  • Critical Chain Project Management


Other Innovation Consulting Services

  • Startup Mentoring
  • Workshop Facilitation
  • Running Discovery Workshops - Identify and map business and design opportunities
  • Developing an Innovation Strategy
  • Implementing a Growth Strategy
  • Implementing a Project Rating Process for your Innovation Pipeline
  • Internal Process Design - Introducing robust processes to help support your innovation pipeline
  • Product Development Roadmaps - A development pathway for your new products
  • Implementing Customer-Centric Research Techniques into your R&D process
  • Defining how to Foster a Culture of Innovation in your business
  • Building a Detailed Launch Plan for your; new business, a new product or a new business model
  • Scaling Manufacturing and overseas expansion
  • IP Strategy - Guidance for protecting your Intellectual Property
  • Liaising with IP Lawyers to assist with the patent filing process
  • Assisting with Obtaining Grants, Funding and Investment

 "Jason supported TiDA on the development of the business case and grant funding application for a large format Metal 3D printing (WAAM) tech start-up. Over 3 months, Jason was energetic, professional, and skilled and greatly improved our business case, resulting in a successful grant application. His combination of experience, network, entrepreneurial flare and dedication to task combined to drive our project forward, maintaining excellent working relationships and good humour along the way. I would heartily recommend Jason to help move the needle where strategic, tech/product development or organisational challenges are met."


Dr Mike Fry, CEO TiDA Ltd.

“We engaged with Jason as we needed some expert advice on manufacturing and new product development. Jason is a wealth of knowledge and has a lot of experience to draw from. He was also able to translate technical aspects of manufacturing to us in a digestible way. I found him really easy and enjoyable to work with and would highly recommend him.”


Jon Reed CEO and Founder of Compostic 

Want to foster a culture of innovation in your business?

Book your free innovation consultation now
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